We make brands. Remarkably unique.

JU2 markenkultur, based in Augsburg, offers brand positioning and brand design. Our expertise is strategic, individual brand consulting, coaching and creative brand design from a single source - uniquely tailored to you!

The basis for this is a well-founded, self-developed maximum brand concept, which has been continuously developed over 13 years of professional experience in successfully established corporate brands in a wide range of industries. In in-depth brand workshops, we make brand visions tangible and (understandable) - because charismatic companies are remembered, stand out and attract customers. In this way, we make companies with their own brand culture even more successful and create a backbone for long-term success: a remarkably unique customer magnet.

The difference: For us, there are no one-size-fits-all solutions; we adapt to you, whether you are a company with many years of market experience or a young entrepreneur. As an external source of inspiration, we develop individually tailored brand strategies for you. Your corporate culture, your goals, the customer perspective and the brand positioning derived from this are important to us.

Brand consulting

A brand image - that is the idea that arises in our heads when we think of people, products, companies or certain brands. Our brain forms this overall image from a variety of conscious and subconscious information such as appearance, behavior, communication and external appearance. This external image that arises here is formed by a variety of thought and perception patterns. As brand experts, we know HOW communication works. It is all the information about a company, the complete image, that is responsible for long-term growth and success. It is in your hands to positively influence this mood of your company.

Brand Design

A clear and unique corporate design is the first step to your success: your individual brand design is the "flagship" of your company. Do you offer your customers visual experiences? Because only with your individual corporate design will you become remarkably unique and visible. This includes your logo, which is your face to the outside world. You use typography to characterize your appearance. Colors help you to distinguish and recognize at first glance. And with your own imagery you visualize your values ​​and performance promises to the outside world.

The way to delight customers can be planned in advance if you know their expectations, understand your customers and are open and brave for new things. We believe that your brand has a profile - and in order to realize this vision, we work together to take a deep look at your company personality: your strengths, your values, your passion - the maximum brand concept from JU2 group makes what is unique about your brand visible and tellable. Are you noticed by your customers? Do you also offer your customers visual experiences? We will accompany you there with the maximum brand concept and offer you a comprehensive brand check free of charge as an introduction!

Brand Coaching

An ideal brand experience is created when the basic needs of your customers are met: they feel that their needs are perceived and understood. After a customer-oriented needs analysis, we develop an efficient communication strategy tailored to your budget and find exactly the right mix of today's options for you: print advertising, media work, photo campaigns, newsletters, social media, magazines and videos. And we show you how you can make your offer even more attractive in order to influence the purchasing decision of potential customers in your favor and on which channels you can inspire your customers in the long term today.

Brand Culture